Instagram plays an important role in marketing your business, It is one of the 4th ranked social media used by everyone. Posting your brands on Instagram can boost your small business. However, the best Posting time on Instagram can play a vital role in uplifting your brands.
I know you might be worried about what is the best Posting time on Instagram and if I were you then I would have felt the same. Do not worry we are here to help you with this but first, to understand the best Posting time on Instagram we need to grab the basics of Instagram.
Instagram Algorithm
Instagram constantly shifts its algorithm which makes timeliness challenging for the post to rank on user feeds. However, the basic post ranking depends on the 3 factors.
Interest: Similar posts will keep on coming up to your feed which you have shown interest in earlier.
Recency: Your feeds will prioritize the most recent post or week-older posts which will ultimately rank higher on your feeds.
Relationship: Frequent Interaction with past posts and accounts on Instagram will rank better on your Feed.
So, now you know about the above 3 prominent factors. Let's move on to the highlighted part of the best Posting time on Instagram.
The best Posting time on Instagram
To get more engagement on your brand post at the right time there are two suitable ways.
SocialPilots Instagram Analytics: These analytics will help your brand to attract the right audience, day of the week, and timezone. SocialPilots Instagram Analytics comes up with a dashboard feature that will explain to you the right Posting time on Instagram everything in one go.
Above all the Instagram applicator or creator studio: It is the most basic feature embedded within the app itself. You can use this to analyze the best time to post on Instagram in the most native way. Moreover, it is the perfect feature you can use easily.
Different social media marketing claims different strategies and the right times to post on Instagram. However, here we are going to explain the right time to post by the days of the week.
The best time to post is by the days of the week.
The best time to post on Monday to Friday is 6 am-9 am, 12 am-2 pm, and 5 pm-6 am.
6 am-9 am in the morning hour is the best time to post on Monday till Friday because the audience seems to scroll on their social media before the office work.
12 am-2 pm is the time when people, especially working people, tend to sit for a lunch break as a result people are likely to scroll on their phones.
5 pm-6 pm is probably the best time for working people because it is the office end hour so activity is very high at this period of time.
You might be wondering what is the best time to post today. Do not worry we have prepared a list of the best time to post today from Monday-Friday
Monday: 9 am to 10 am
Tuesday: 9 am to 10 am
Wednesday: 5 am- 3 pm and 11 am can be the best as well.
Thursday: 12 pm and 5 pm
Friday: Between 9 am to 10 am and 5 pm to 6 pm
Saturday: 8 am to 12 pm
Sunday: 10 am to 2 pm
Conclusion
It can be harsh when you spend lots of time creating your brand post and the result you get is always a disappointment. However, you can try your best to post on Instagram using the above timing, and it will definitely guide you to boost your brand to reach your targeted audience.
But remember don't post to just post, you will have to be creative and very engaging with your post. The spark is a must for your business post or else posting on time will not interest your audience. That is to say, keep in mind the 3 factors we discussed above.